My postal packages include my logo and the book cover art.
EVERY time I go to the post office, or to drop off media packets at local book stores and libraries, someone compliments me on the packaging and asks for additional information, social media links and WHERE THEY CAN BUY THE BOOK!!
You all have worked so hard on the creation of your book, webinar, practice, music, etc…, so let it shine when you are out and about.
Have little nuggets of your brand on hand (business cards, stickers, postcards, music samples, coupons, etc.), so that folks can get a little taste and a link to BUY your product!
Folks want to support, let them.
To get my book and the ‘extra stuff’, click on the link in my BIO and stay tuned for more posts for upcoming events!